Affiliate Program

How it works

Sellvy's built-in affiliate system lets you recruit partners (affiliates) who promote your products using unique referral links. When someone clicks an affiliate's link and makes a purchase, the affiliate earns a commission.

1. You enable the affiliate program and set your commission rates.
2. Affiliates sign up through your store's affiliate page.
3. Each affiliate gets a unique referral link.
4. When a customer arrives through a referral link and buys something, the affiliate earns a commission.
5. You pay out commissions based on your configured payout schedule.

Setting up your affiliate program

To enable affiliates:

1. Go to Settings → Affiliates in your dashboard.
2. Toggle the affiliate program to Enabled.
3. Configure your default commission rate and type (see below).
4. Choose an approval mode and tracking duration.
5. Save your settings.

Once enabled, an “Affiliate Program” link appears on your storefront where potential affiliates can sign up.

Commission types

Choose how affiliates are compensated for their referrals:

Approval modes

Control who can become an affiliate for your store:

Tracking duration (cookie window)

The tracking duration determines how long after clicking a referral link the affiliate still gets credit for a sale. For example, with a 30-day tracking window:

• •Customer clicks a referral link on March 1.
• •Customer comes back and buys on March 20 — the affiliate earns commission.
• •Customer comes back and buys on April 5 — the affiliate does not earn commission (outside the 30-day window).

You can set the tracking duration to any number of days. Common choices are 30, 60, or 90 days. A longer window is more attractive to affiliates but means you pay commissions on purchases further removed from the original referral.

Payout methods

When an affiliate accumulates enough in commissions, you pay them through one of the supported payout methods:

• •PayPal— Send payouts to the affiliate's PayPal email.
• •Bank transfer — Direct deposit to the affiliate's bank account.
• •Cryptocurrency — Pay commissions in BTC, ETH, or stablecoins to the affiliate's wallet address.
• •Store credit — Give affiliates credit to spend in your store instead of a cash payout.

Set a minimum payout threshold (e.g., $25.00) to avoid processing many small payouts. Affiliates can request a payout once they reach the threshold.

Per-product commission rates

While the default commission rate applies to all products, you can override it on a per-product basis. This is useful when:

• •You have high-margin products where you can afford a higher commission to incentivize affiliates.
• •You have low-margin products where the default rate would eat into your profits.
• •You want to exclude certain products from the affiliate program entirely (set commission to 0%).

To set per-product rates, go to the product editor and find the Affiliate Commission section. Leave it blank to use the default rate.

Managing your affiliates

View and manage all your affiliates from the Affiliates page in your dashboard. For each affiliate, you can see:

• •Total referral clicks
• •Number of successful conversions (sales)
• •Conversion rate
• •Total revenue generated
• •Commissions earned (pending and paid)
• •Payout history

You can deactivate an affiliate at any time if you suspect abuse or if the partnership is no longer working out. Deactivated affiliates lose access to their referral link and cannot earn new commissions.

Tips for a successful affiliate program